Hey there! I'm Ally, co-founder of Har-ley The Label. 

Har-ley The Label is an Australian kids store that is owned and operated by myself and my sister, we live on the South Coast of NSW.

Our journey begun when my sister and I wanted to find some cute, simple and affordable swimwear for my two nieces, Harper (aged 4) and Marley (aged 2). We both had a dream of one day owning our own children's clothing brand and after many months of hard work and dedication we created 'Har-ley Swim' in late September 2019, from then on we decided to set out on a new adventure and bring a range of children products to the one place. We have worked towards creating this range of clothing for your little ones to play, swim and grow in. We hope you love our pieces just as much as we do!